Apivut ChakuthipThe Art of Managing Expectation by NetflixYou must have had to deliver “bad news” to your customers at some point in your business journey. It’s never easy. Customers’ waves of…2 min read·Feb 18, 2023----
Apivut ChakuthipHow can we exceed customers’ expectations?It is a genuinely $1B question. There is a lot of advice that you as a business have to find ways to do it. What makes me think about this…3 min read·Feb 11, 2023----
Apivut ChakuthipinCoinmonksA Stable Week: 3–9 Apr 22Here are what happened this week.5 min read·Apr 7, 2022----
Apivut ChakuthipinCoinmonksA Calmer Week: 28 Mar-2 Apr 22It’s the last week of quarter 1 of 2022. It has been a strange year so far. Covid is still around. War in Ukraine still continues. The…6 min read·Apr 2, 2022----
Apivut ChakuthipinCoinmonksA Sad Week: 20–27 Mar 22We are approaching the end of March. The world situation is still volatile. The worst news is the crash of China Eastern Airlines on…5 min read·Mar 26, 2022----
Apivut ChakuthipinCoinmonksA Better Week 13–20 Mar 22The overall sentiment of last week was slightly better than the week before. While the US inflation rate was the highest since Jan 1982…6 min read·Mar 18, 2022----
Apivut ChakuthipinCoinmonksThe Week of Uncertainty 6–12 Mar 22To sum up last week in one word — “uncertainty”. War still continues. Oil and other commodity prices skyrocketed. Inflation pressure is…6 min read·Mar 11, 2022----
Apivut ChakuthipThe Myth about Word Of MouthIn every business strategy, there is a big part that needs to address acquiring customers. It’s about how you plan to market your idea and…2 min read·Jan 11, 2022----
Apivut ChakuthipThe Danger of Content MarketingI mean for startups and sales-driven organisations.2 min read·Jan 7, 2022----
Apivut ChakuthipWhat is a play to earn business model?Connecting the dots is one of Steve Jobs’ famous quotes that I will never forget and will always refer to in any conversation about…5 min read·Dec 4, 2021----
